"I am not lucky. You know what I am? I am smart. I am talented. I take advantage of the opportunities that come my way and I work really, really hard. Everything is Figureoutable."
Instead of hiring multiple people for a project, Rachel can readily assess and communicate how a website should look, feel, and manipulate data while understanding the technical limitations of such implementations. Full Stack Developers tend to be well-versed in both business logic and user experience, meaning they are not only well-equipped to get hands on, but can also guide and consult on strategy too. They hold all the keys to the house - there is no door that they cannot open. It provides an unparalleled freedom to simultaneously work on front-end and back-end development and evaluate the capabilites and potential of a website in real-time.
Your project is very important to me.